JOB OFFER: Digital Development Officer
DETAILS: Full time position, one (1) year contract, 30 hours/week with flexible hours - mostly telework / remote work, with some exceptions. This position is financed by the Ontario Trillium Foundation's Community Building Fund.
LOCATION: Conseil des arts Prescott-Russell Arts Council (CAPRAC), 13 ON-34, Vankleek Hill, ON
DATES: November 2021 to November 2022
HOURLY RATE: $18 / hr
The Prescott-Russell Arts Council (CAPRAC) is seeking to fill the position of Digital Development Officer to oversee the coordination of publicity and outreach efforts via CAPRAC's social media channels, social media advertising, e-mail marketing, online gallery, and website. Reporting to the Executive Coordinator, the Digital Development Officer serves as a primary voice of the arts council as well as a real-time source of information for audiences engaged via digital channels. This position acts as a primary liaison to the public, facilitates online community engagement, and is a key contributor to growing online audiences for the organization's activities and programs.
The Digital Development Officer will be responsible for coordinating the transition to new web formats and the development of innovative digital content to meet changing needs in the delivery of activities and services to the community. They will help manage the organization's website to ensure information remains up-to-date, current, accessible and is effectively promoted, including the layout and visual components, and development of materials for a specific audience or demographic. This role will also assist with monitoring and posting on socail media, generating digital metrics and analytics.
- - Proactive maintenance of website content to ensure information is current.
- - Formatting existing resources to ensure consistency and effectiveness of digital content.
- - Outreach with members to update profiles and encourage online engagement.
- - Writing and executing email campaigns.
- - Reporting on page results using digital metrics.
- - Contributing to campaign ideas and brainstorming on their execution.
- - Administering the organization's social media accounts, posting, writing copy and responding to social media messages.
SKILLS & KNOWLEDGE:
- - Relevant qualifications or certification in digital media/marketing, communications or social media, or equivalent practical experience.
- - Demonstrated experience managing and creating website content and using a content management system.
- - Excellent written and verbal communication skills in both official languages.
- - Demonstrated ability to understand audience requirements and develop targeted and appropriate communication.
- - Ability to coordinate several priorities and tight deadlines.
- - Ability to work responsibly and appropriately with confidential information.
- - Ability to work independently and as part of the communications team.
- - Attention to detail and excellent writing skills.
- - Ability to develop relationships with internal and external stakeholders.
- - Experience working in a nonprofit organization.
- - Experience managing a corporate social media accounts/profile.
- - Experience / knowledge of Adobe Creative Cloud apps.
- - Experience using Google Analytics.
- - Be bilingual (French-English) both verbally and in writing;
- - Strong French language skills and written and oral communication skills;
- - Have a valid driver's license.
OVERVIEW OF THE PRESCOTT-RUSSELL ARTS COUNCIL:
The Prescott-Russell Arts Council (CAPRAC) is a non-profit organization whose mission is to: inform the community about the various cultural, artistic and heritage events in the region, bring together actors from the spheres of culture, arts and heritage, support the implementation of unifying initiatives and promote the arts, culture and heritage of Prescott and Russell.
This position is funded by the Government of Ontario and the Ontario Trillium Foundation (OTF), an agency of the Government of Ontario and one of Canada's leading grant-making foundations. It fosters healthy and vibrant communities across Ontario by investing in the community-based initiatives and strengthening the impact of Ontario's not-for-profit sector.